The new Info-tri campaign on TV!

The new Info-tri campaign on TV!

The new Info-tri campaign on TV! 1843 888 admin-Leko

The new 2024 national info-sort communication campaign has begun! LÉKO and 20 other eco-organizations from different EPR channels have participated in the development of this campaign led by the French Ministry of Ecological Transition.🌱

The aim? To make sorting easier for consumers, thanks to information that can be understood at a glance. 👀

How does Info-tri work? 🧐

A simple glance at the Info-tri page will tell you how to sort your used products and their packaging! Putting them in the right place (sorting bin, store, donation...) gives them a new life and contributes to a more responsible economy.

The Info-tri can be found on the product, its packaging, associated documents (leaflet, guarantee, etc.) or on the producer's website.

When it comes to packaging, it's simple: the yellow bin or the glass bin. Today, all packaging can be sorted!

The best waste is the waste we don't produce. Sorting is essential, but the ideal is to reduce waste and consume better. So it's best to avoid disposable products, favor reuse and opt for sustainable items! 🙌

📍 If you are a marketer wishing to comply by affixing the info-sorting label to your packaging, you can find the procedure here 👉 I'd like more information

📍 If you are a citizen and would like to find out more, it's this way 👉 I'd like to know more

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